Branding & Visual Identity

Brand consistency is important for effective communication, and during my career, I have worked on several branding projects, including logo creation, booklet designs, and social media campaigns. These experiences have helped me develop a strong understanding of how visual identity plays a key role in shaping a brand and communicating its values.

Institutional Brand Compliance & Annual Newsletter

Working within a historic university like Trinity College means sticking to strict visual rules is crucial. I oversee the design and production of all print material for the School of Law. A major part of my job involves managing the School’s comprehensive annual newsletter from start to finish, this requires coordinating with academic staff to gather content, editing articles, and designing the final look. From this big publication down to our event pull-up banners and brochures, I make sure every asset follows brand rules while still looking engaging.

Corporate Educational Print

Designing materials to communicate corporate sustainability goals was a worthwhile challenge at Suez. I was tasked with revising and changing the layout of a corporate booklet aimed at businesses and schools. The goal was raising awareness about water waste and encouraging sustainable practices, so the design had to be both informative and easy for everyone to grasp.

Commercial Visual Identity

Social Media Branding

I created a social media campaign to promote Bookamos, a travel agency. I contributed to the Bookamos partnership campaign by ensuring the branding was consistent across all social media platforms. This involved creating visually engaging content that aligned with both the Bookamos brand and the campaign objectives. I worked on designing posts and visuals that would grab attention while maintaining a professional and cohesive look.

Bookamos Campaign : Facebook 1 / Facebook 2 / Instagram

Wine Business Booklet & Logo Creation

I helped create a brand identity for a new wine business, including designing a logo and a booklet. The request was simple: the person needed a printed document to share with customers and a digital file presenting different wines, their flavours, prices, and recommended pairings. I designed a layout that summarised key information clearly and engagingly, ensuring it was easy for customers to navigate.

Prints : Wine Booklet

Social media & digital content

web & digital Presence

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Event Management & Campaigns

Social Media & Digital Content

Branding & Visual Identity

Web & Digital Presence

Marketing & Partnerships

My creations

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